About Us
Our Story
Committed to Quality and Service
Singapore Appliances was founded with the clear vision of revitalising the established appliance market in Singapore. Recognising the growing demand for innovative and high-quality household products, our dedicated team embarked on a mission to source and distribute exceptional appliances from emerging brands around the globe. With a keen focus on sustainability and cutting-edge technology, we are proud to introduce a new wave of products, specifically tailored for the discerning tastes of Singapore’s independent retailers.
Our Vision
To be the leading distributor of innovative household appliances in Singapore, setting new standards in the market by offering products that not only inspire but also enhance the lifestyle of our customers. We envision a future where every home is equipped with appliances that reflect the perfect blend of technology, sustainability, and design excellence. Our aim is to continually push the boundaries of what is possible, ensuring that our customers always have access to the latest and most efficient solutions for their homes.
Our Mission
Our mission is to enrich the lives of Singaporeans by providing access to a superior range of household appliances that stand out for their innovative features, sustainability, and unmatched quality. We are committed to fostering strong relationships with both our suppliers and customers, built on trust, integrity, and mutual respect. By carefully selecting and partnering with emerging brands that share our values, we strive to deliver products that not only meet but exceed our customers’ expectations. Through unwavering dedication to excellence and service, we aim to contribute positively to our community and the environment, ensuring a brighter, more sustainable future for all.
